CLIENT >>
Orascom HD & IFB Resorts
LOCATION >>
El Gouna, Egypt
SUITE >>
CGIs
Site & Floor Plans
Mother Brochure
Mini Brochures Investment Memorandum Exhibition Stand Advertising
Video
Hotel Marketing was appointed to create and enhance the brand of the Ancient Sands Resort development for its full launch activities.
Ancient Sands is a site of 2.1 million sqm located on Egypt’s Red Sea Riviera offering a range of hotel apartments and luxury villas. The hotel, golf course and resort opened in 2015.
We were appointed to showcase Ancient Sands as the jewel in the crown of El Gouna, the Hamptons of Egypt. We lifted the profile of the location and the project to the international market with a focus on brand building and the provision of the highest quality collateral.
- Design of comprehensive mother brochures
- Creation of mini-brochures in six languages
- Layout and investment presentation for investment memorandum
- Creation of full CGI site plan
- Design of in room directory and other point of sale marketing collateral including towel cards and do not disturb signs
- Creation of advertising layouts for promotion of the development
- 3 minute video showcasing the destination and the Ancient Sands suites
Hotel Branding helped us to create a valuable brand and marketing solution to facilitate the promotion of the newly opening Ancient Sands Hotel & Resort in Egypt. They created an exceptional and well thought through suite of materials in addition to supporting our promotional efforts through digital channels.
Martine Trebucq
Marketing Director – Ancient Sands Hotel
Project
Ancient Sands
IFB & Orascom HD
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